The Data That Flatters
A soccer club spends a decade building the most expensive analytics department in its history and ends up in a relegation fight with a roster full of sprinters who cannot pass. The numbers were never the problem.
ozgur.ca,
Oz Gultekin — Designer of things ⊹ Ozjective
Videodrome
Plus Minus
ozjective 39
The Burger That Benchmarks Everything
A monthly design subscription costs the same in San Francisco as in Sarajevo, but the dollar does not. A famous sandwich index was built to measure that gap, and regional software pricing quietly tried to answer it, until users acted on the logic and the companies pulled it back.
ozgur.ca,
All We Ever Wanted Was Everything
Bauhaus
Gramsci
Swallowed By Noon
The Chairman Declines the Funding
You slide the contract back. The men in fleece vests look at it like unfamiliar fruit. What a socialist startup does when venture capital shows up.
ozgur.ca,
ozjective 38
The Work Survives the Maker
Trotsky wrote one of the sharpest portraits of New York in 1917. Can valuable work come from a source you would otherwise reject?
ozgur.ca,
Siouxsie
Drop Top Season
The Part Nobody Designed For
Haptics shift how buttons feel. Colour and scent shape decisions. The emotional layer of interfaces was never in the spec but always in the experience.
ozgur.ca,
ozjective 37
Kittenpunk
The Frame
ozjective 36
The Alarm That Never Learns
Every generation fears new tech will ruin the next. From Socrates on writing to the 1916 push button, the alarm rarely predicts what actually gets lost.
ozgur.ca,
Tax the Rich
Window Tax
ozjective 35
Make Art
Peak Colour
