Oz Gultekin — Designer of things ⊹ Ozjective

HAIL 9000

A chat with an incredibly cooperative AI. Heuristic Autonomous Intelligence Layer pitched as the exact opposite of its famous namesake.

The Promotion Nobody Wanted

Tech startup reviews keep saying the same thing: no direction, endless pivots, misunderstood priorities. Promoting builders to management keeps breaking them.

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The Checkpoint, Not the Destination

The blank page isn't lack of ideas. It's doubt about their worth. Writing from the middle of learning instead of waiting for a finish line that never arrives.

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Continental Drift

Imperial and Metric unit converter built for people who move between continents. Length, weight, volume, and temperature in one place.

The Wall Owns Itself Now

Street art sits between expression and property damage. Still caught between admiring technical mastery and questioning who pays the cleanup bill.

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The Billion-Dollar Local Club

Soccer once belonged to neighbourhoods. Your street, your city, your pride. Then globalization found the sport and the local club became a billion-dollar brand.

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The Jockey and the Absurd

A friend with betting slips in one hand and philosophy books in the other. Horse racing and existentialism both confront forces you cannot control.

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Plot Twist

A conversational guide that picks the right chart type for your data and the point you want to make. Answer a few questions, get a recommendation.

The Cultural Discomfort Trade-Off

Dutch and Swedish offices prize directness. North American workplaces wrap everything in softness. Why direct and indirect cultures keep offending each other.

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Our Hue & Native Land

Official colours and symbolism from all 13 Canadian provincial and territorial flags. Hex codes, history, and the meaning behind each stripe.

The Metric That Ruins Everything

Software teams track everything: time on page, clicks, conversions, engagement. Then someone picks the metric that matters. That's when things start breaking.

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Death & Taxes Canada

Canadian sales tax and subtotal calculator for every province and territory. GST, PST, HST, QST — figure out what you actually owe, fast.

The Algorithm Has Better Boundaries

Therapy promises a safe space to heal. Clients leave sessions unsure if they were heard or processed. Why some now prefer the algorithm to their therapist.

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The Playlist Ate Music

Streaming promised every artist a global audience with no gatekeepers. Then the algorithm became the new gatekeeper. How playlists replaced labels.

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The Business of Belonging

Every June, corporations discover queer rights. Rainbow logos flood feeds. July arrives and the rainbows vanish. The economics of annual visibility.

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The Machinery of Modern Work

Modern workplaces promise meaning and flexibility. The tools meant to enable the freedom seem to do the opposite. How remote work became the new assembly line.

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