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# The Metric That Ruins Everything
- URL: https://ozjective.com/the-metric-that-ruins-everything/
- Published: 2025-06-22T16:00:00.000Z
- Updated: 2026-10-16T00:45:49.000Z
- Description: Software teams track everything: time on page, clicks, conversions, engagement. Then someone picks the metric that matters. That's when things start breaking.
- Author: Oz Gultekin
- Tags: #note

[Read on ozgur.ca](https://ozgur.ca/notes/the-metric-that-ruins-everything)